Senior Digital Graphic Designer

Short Role Description / Purpose     
Support BM in design and creation of brand communication in all the media and in point of sales.

Designing, producing and managing interactive online content, including email templates, social media, promotional artwork and informative visuals for doctors, medical representatives, material for pharmacies. While some projects may require directing external resources, the role is expected to be hands-on.

Long Description:

• Translate product positioning, existing research, and offline/online Marketing strategies into effective designs.
• Provide design support to other business lines to create product graphics, logos, identity design, or other similar offline graphics.
• Preparing briefs for each project and presenting design ideas to all the relevant stakeholders.
• Collaborating with the marketing teams to ensure that all designs align with the brand image, while also meeting usability and website standards, ensure aesthetics also are aligned with usability, accessibility, and web formats standards.
• Ensuring consistency in designs and content across all company platforms.
• Transforming wireframes into intuitive user interfaces.
• Reviewing product positioning and online marketing content to identify room for improvement.
• Working with the external agencies to oversee the smooth implementation of new content.
• Providing advice and guidance on the aesthetic for campaigns, projects, and promotional events.
• Translates creative concepts into visual design

Education
Degrees: Graphic, design, communication, web master

Further Requirements

• Bachelor's degree in digital design, graphic design, or a related field.
• Proven experience in a professional digital design role.
• A portfolio of previous online and offline design work to showcase experience and creativity.
• Demonstrated strong proficiency in Adobe CC Suite (Photoshop, illustrator, After Effects, Premiere, InDesign).
• Experience with transitions, animation videos, motion design and post-production.
• Ability to clearly present design ideas and concepts for campaigns and projects.
• Excellent knowledge of the Italian language
• English C1 level